Leo Phan
"aka Bưởi"
Binh got a Master degree in Communication design form USA, and as a leader of creative team, he usually leads the team with the ability to maximize the talents of the teams. Doing so means being a coach, a teacher, an instructor, and a critic all at once. He works with copywriters, art director, producers, account managers, brand managers and other marketers on a daily basis to figure out the best solution for brands as well as the appropriate creative approaches for effectiveness of the work.
Binh has been guest lecturing at University of Architecture, HCMC. RMIT Vietnam, FTU, Van Lang University, UEH, Arena, Ton Duc Thang University, FPT University, and Vietnamarcom Academy.
career
2021 - Bold Creative Lab
Founder/ Creative Director
------------------------------------------------------------------------------------------------------------------
2021 - Pomelo Creative
Founder/ Creative Director
------------------------------------------------------------------------------------------------------------------
2019 - Isobar Vietnam
Creative Director
------------------------------------------------------------------------------------------------------------------
2018 - TBWA
Creative Director
------------------------------------------------------------------------------------------------------------------
2017 - Chou Senko Vietnam
Creative Director
------------------------------------------------------------------------------------------------------------------
2016 - Climax Creatology
Creative Director
------------------------------------------------------------------------------------------------------------------
2014 - Golden
Creative Director
------------------------------------------------------------------------------------------------------------------
2013 - Saatchi & Saatchi
Associate Creative Director/ Head of Art
------------------------------------------------------------------------------------------------------------------
2011 - Dentsu Vietnam
Associate Creative Director
------------------------------------------------------------------------------------------------------------------
2010 - Lowe
Art Director
------------------------------------------------------------------------------------------------------------------
2010 - JWT Vietnam
Senior Art Director